Purpose of This Policy To ensure that Deals Colony reinvests the majority (50%+) of net surplus into mission-aligned activities to advance our social mission and community impact.

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At Deals Colony, surplus is never treated as profit—it’s a purpose engine. Every dollar and resource we generate is reinvested into the communities we serve through mission-aligned initiatives that support people, planet, and passion-based innovation.

We don’t outsource impact—we design and deliver in-house circular programs that build capacity, spark community-led projects, and nurture inclusive, regenerative futures. All profits go back into tools, training, and opportunities that fuel purpose—not personal gain.

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Our reinvestment focus includes

• Tools & Materials – Equipment, supplies, and digital tools for enterprise learning and project delivery

• Training & Mentorship – Skill-building programs, workshops, and peer learning

• Marketing & Outreach – Campaigns that amplify community voices and attract collaborators, and engage new participants

• Business Development – Activities that grow sustainable income streams and partnerships

• Digital Infrastructure – Platforms and systems that support collaboration and delivery

• New Project Launches – Pilots and initiatives led by underrepresented communities

• Youth & Micro-Enterprise Support – Resources for emerging changemakers and small-scale innovators supporting digital wellbeing initiatives

All spending is guided by our commitment to capacity-building and purpose-led growth, aligned with our social impact mission and UN SDG 17.​

 

​Past-Year Reinvestment Activities

Surplus from our circular retail projects funded equipment and materials for enterprise learning

• Toward laser machine for youth entrepreneurship programs

• In arts, crafts, and materials for handmade/upcycled business kits

• In business development for social impact outreach

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Investments Imact

• Affordable, hands-on business training for youth and women

• Upcycling practices to reduce material waste

• Access to tools for hobby-based businesses and micro-projects​

 

Founder Commitment

• 100% surplus redirected toward community projects or capability development

 

Monitoring & Review

• Surplus tracking via annual Profit & Loss and project tracking

• Annual review to assess alignment with social purpose

 

Transparency & Governance

• This draft serves as a public commitment and internal accountability tool

• Available upon request to councils, funders, and verification teams